CHILE: Country branding aims to promote image abroad

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In this article

  • New branding
  • Target markets
  • Incoming investment
  • Export markets
  • Tourism
  • Relations with neighbours
  • Economic expansion

What is this?

This article is from the Oxford Analytica Daily Brief, which analyses geopolitical, economic, social, business and industrial developments on a global and regional basis, providing clients with timely, authoritative analysis every business day of the year. Find out more about the Oxford Analytica Daily Brief, or request a trial.