US digital advertising industry is set to transform
Digital advertising industry is facing unprecedented regulatory and commercial challenges
Updated: Jan 24, 2023
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In this article
- Market conditions
- The Big Three
- Curbing 'big tech'
- Privacy
- Legislation
- Federal level
- Third-party cookies
- First-party data
- Ad blocking
- Consent
- Changing landscape
- Mobile
- Retail marketing
- Social commerce
- Influencers
- Chatbots and AI
What is this?
This article is from the Oxford Analytica Daily Brief, which analyses geopolitical, economic, social, business and industrial developments on a global and regional basis, providing clients with timely, authoritative analysis every business day of the year. Find out more about the Oxford Analytica Daily Brief, or request a trial.
