AI will alter US digital ad industry

The emergence of powerful artificial intelligence (AI) tools promises new gains and risks for the digital ad industry

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In this article

  • Disrupting the disruptors
  • Digital video
  • Retail media
  • Regulation and legislation
  • AI
  • Benefits
  • Risks
  • Agencies

What is this?

This article is from the Oxford Analytica Daily Brief, which analyses geopolitical, economic, social, business and industrial developments on a global and regional basis, providing clients with timely, authoritative analysis every business day of the year. Find out more about the Oxford Analytica Daily Brief, or request a trial.